In a market that constantly presents exciting new technologies, channels and opportunities, the cornerstones remain constant: telling the most compelling story and getting it right. 

From San Francisco to London, journalism to copywriting, print to video production, online, mobile and social – I’ve had the privilege of making a living from writing in many forms, formats and locations. The aim has always been to generate attention-grabbing content, in all of its multiple channels. I offer the ability to quickly and accurately transform various details into persuasive, easy-to-read copy, while blending the skillsets of SEO, social media and content strategy. Equally important in a field that thrives on collaboration, I have excellent experience in guiding teams of other content producers. 

Oh, and last but not least - the surname is ‘Roadie’. Roadie by name, roadie by the nature of the work.